Digital marketing is becoming a career of choice for many graduates and MBAs. There is a lot of free content available to learn about digital marketing. But a structured course would always help. From this perspective, we like to recommend a free course from Google for learning digital marketing.
Fundamentals of Digital Marketing is a certificate course, which is specifically designed for the Indian context. It contains theory and case studies of many businesses from India. It is a beginner level course. Its 26 modules can be covered in around 40 hours. It contains video tutorials and short quizzes. Its final exam consists of 40 questions. Upon passing this exam, one can earn the Google Digital Unlocked certificate, which can be downloaded as a PDF copy. The course site claims that more three lac students have earned this certification.
The link to this learning resource is http://bit.ly/vnl0019.