Vidyarjan Nugget # 21: Website on Effectuation

Is there any science to entrepreneurship? Society for Effectual Action (SEA) thinks so. Housed within the Batten Institute at the Darden Graduate School of Business at University of Virginia, USA, SEA has set up a web site, which provides resources for learning and teaching effectuation.

Effectuation is a logic of thinking used by expert entrepreneurs to build successful ventures. Discovered by Dr Saras D. Sarasvathy through scientific research, effectuation consists of a unique world view and 4 principles. These 5 elements are core to using the “effectual cycle” as a venture develops. Whether you are thinking of setting up a new venture or have launched a number of ventures, you will find these resources fascinating and useful.

The link to this learning resource is http://bit.ly/vnl0021.

Happy Learning!

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